The Problem
A disjointed approach to eCommerce impacted performance for multiple business units against competitors. Customer information fragmented and duplicated. Multiple legacy line of business systems needed to be integrated.
The Solution
Implemented API Led/Event Driven architecture to support Covid contactless eCommerce solutions using Salesforce, SAP Hybris and internal systems.
Business Outcomes
- Massive increase in digital transactions exceeding targets
- increased market share through innovative solutions
- So successful that strategy rolled out to AU and building product divisions